ITV: Fortune Hotel
We launched a marque new show for ITV, a reality gameshow where people try to outwit each other to get their hands on a case full of cash.
When there’s 250k at stake you can’t trust anyone.
The campiagn included multiple OOH executions, TV teasers, promos and idents, social, press and audio.
Our Role
Concept and delivery, creative development, art direction, copywriting.
