The Midnight Beast - Social
The Midnight Beast are famous for parodying celebrity music videos. So when they had a show coming up on E4, we got them parodying the most ridiculous celebrity tweets instead. Every tweet they performed was tweeted back to the celebrity using the #TheMidnightTweets.
When the celebs re-tweeted the videos, the fans went crazy. We also asked fans what tweets they would like performing, so we jumped in a van and drove around London performing whatever they wanted. One girl said, ‘It made my LIFE!!!’ when the boys performed her tweet.
Claire:
Concept, Some Directing.
